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Supermarkets move products around to confuse consumers, the entry stage is another marketing tactic. Consumer psychologist Dr. Paul Harrison (cited in Browne, 2010) states that supermarkets are constantly using different methodologies of marketing. One method is executing day-to-day overhauls transforming the locations of products all around to get rid of habitual shopping, as well as split your budget. click here. Harrison also contends that those who are shopping in a counter clockwise direction are likely to use up more money than people shopping in a clockwise direction. Consumer psychologists (cited in Browne, 2010) reported that a lot of people write with their right handheld, thus it is a biological trait that folks have the tendency of veering to the right when shopping, it is understood that supermarkets capitalize directly on this fact. Found around the capturing right-hands side are usually appealing products that a shopper may possibly impulsively acquire e.g. an umbrella when the weather is flat. posizione