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What specifically is search engine optimization? Search engine optimization is designing, writing, and coding (in HTML) your whole net website so that there is a good opportunity that your internet pages will appear at the prime of search engine queries for your chosen keywords and essential phrases. The majority of the search engine optimization specialist's time really should be spent targeting the search engines that will give you the most visitors. The following search engines and directories are:

AltaVista

AOL Search

Business.com

Fast Search

Google

HotBot

LookSmart

Lycos

MSN Search

Netscape Search

Open Directory

Overture

Yahoo

The finest time to request search engine optimization is ahead of you design your web internet site. As your net web site designer creates page templates for you to approve, you can have a search engine optimization specialist take a look at them and tell you which layout is finest for optimum indexing. After you have chosen the greatest layout for your internet website, then the search engine optimization specialist can tell your designer when and exactly where to spot your key phrases and crucial phrases inside your HTML tags.

How can you tell a high quality search engine optimization specialist from a scam artist? A search engine optimization specialist must be in a position to get your web site indexed effectively for Google, Inktomi, and Yahoo. The two search engines and 1 directory differ in the way they index web sites. Google does not use meta-tag content material for relevancy. Inktomi currently makes use of meta-tags. And Yahoo is a directory. Ask how your site will be developed and tagged for every single of these. If you don't get three distinct answers, then you really should move on to a more knowledgeable search engine optimization skilled.

If your net website has currently been created, a expert search engine optimization specialist will frequently recommend layout and design and style alterations. He/She is not telling you that you have a undesirable-hunting web web site. He/She is telling you that the site's layout will not get indexed nicely for your targeted keywords and phrases and important phrases. For instance, a site that has a triple frameset (on the prime and on the side) is incredibly challenging to get indexed nicely on search engines, even with a gateway page. Nonetheless, a basic frameset can get indexed properly in search engines, with or without having a gateway page. A search engine optimization specialist can style or tell your internet internet site designer how to lay out a simple frameset to get the very best results.

Search engine optimization and other advertising and marketing methods (banner advertising, web copywriting, getting listed in Yahoo, posting to discussion groups, etc.) are not substitutes for a internet internet site with solid content material and great layout. Search engine optimization is not a substitute for consumer service, a very good sales pitch, or a great product/service. It is not a substitute for a properly-planned on the web and offline advertising program. Search engine optimization is a implies of helping your potential customers locate your internet web site. It is a very specialized advertising and marketing tool. found it research youtube marketing research youtube marketing